Content Writer

Roles & Responsibilities

Working hours: 10am to 6pm (Monday to Friday)

Working location: Woods Square

Key Responsibilities:

Create engaging, high-quality content across various platforms, including blogs, social media, websites, and email campaigns, tailored to the target audience
Collaborate with the marketing team to develop content strategies aligned with business objectives and ensure consistency in brand voice and tone
Optimize content for search engines (SEO) by incorporating keywords and implementing best practices to improve organic search rankings
Plan, create, and publish social media content that drives engagement, increases followers, and promotes brand awareness across platforms like Instagram, LinkedIn, and Facebook
Conceptualize and produce video content, including scripting, filming, and editing, to enhance storytelling and drive audience engagement
Create visually appealing graphics, infographics, and images using design tools like Adobe Creative Suite or Canva to support written content
Analyse content performance using tools like Google Analytics and social media insights, and provide reports to improve future content creation strategies
Write, proofread, and edit content for clarity, grammar, and accuracy to maintain a professional and cohesive brand message
Work closely with cross-functional teams, including marketing, product, and design, to ensure content aligns with company goals and product offerings
Maintain and manage a content calendar, ensuring timely delivery and publishing of content in line with marketing campaigns and promotions

Requirements:

Minimum Diploma and above
Proficiency in graphic design tools such as Adobe Creative Suite (Photoshop, Illustrator, etc.)
Strong understanding of digital marketing and multimedia content creation
Excellent communication skills, with the ability to present ideas and creative concepts clearly
Ability to work in a fast-paced environment and manage multiple projects simultaneously